The Design of Everyday Things: Revised and Expanded Edition 2nd edition 9780465050659
Product Edition:2nd edition
Author: Norman, Don
Book Name: The Design of Everyday Things: Revised and Expanded Edition
Subject Name: Law

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The Design of Everyday Things: Revised and Expanded Edition The ultimate guide to human-centered design Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on or whether to push pull or slide a door. The fault argues this ingenious -- even liberating -- book lies not in ourselves but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions coupled with a lack of feedback or other assistance and unreasonable demands on memorization.The Design of Everyday Things shows that good usable design is possible. The rules are simple: make things visible exploit natural relationships that couple function and control and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.The Design of Everyday Things is a powerful primer on how -- and why -- some products satisfy customers while others only frustrate them."Design may be our top competitive edge. This book is a joy-fun and of the utmost importance."-Tom Peters author of In Search of ExcellenceThe Design of Future Things In The Design of Future Things best-selling author Donald A. Norman presents a revealing examination of smart technology from smooth-talking GPS units to cantankerous refrigerators. Exploring the links between design and human psychology he offers a consumer-oriented theory of natural human-machine interaction that can be put into practice by the engineers and industrial designers of tomorrow's thinking machines. A fascinating look at the perils and promise of the intelligent objects of the future The Design of Future Things is a must-read for anyone interested in the dawn of a new era in technology.Read more

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