Marketing for Hospitality and Tourism, 6/e 6th Edition 9780132784023
Product Edition:6th Edition
Author: Philip R Kotler, John T. Bowen, James Makens Ph.D.
Book Name: Marketing for Hospitality and Tourism, 6/e
Subject Name: Business

Marketing for Hospitality and Tourism, 6/e 6th Edition Solutions

0 out of 5.0
38 reviews
img-icon1
45 Students
have requested for homework help from this book

Marketing for Hospitality and Tourism 6e is the definitive source for hospitality marketing courses. Taking an integrative approach this highly visual four-color book discusses hospitality marketing from a team perspective examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book a global phenomenon is the most frequent adoption for the course. Developed with extensive student and professor reviews this edition includes new coverage of social media discussion of current industry trends and hands-on application assignments.Read more

5
19
4
8
3
3
2
3
1
5

Students Reviews & Ratings

0

Students who viewed this book also checked out

CrazyForStudy Frequently asked questions

faq_img.png