�For introductory business courses.�Focus on the practical skills and important developments in businessThe recent events in domestic and global economies are presenting unprecedented challenges excitement and disappointments for businesses -- and a need for change in introduction to business courses and texts.�Business Essentials�captures the widespread significance of these developments and presents their implications on companies today. The�12th Edition�includes new real-world examples and research findings helping students to see how entrepreneurs are putting into practice the concepts that they are learning about and making this text the most current and relevant one available on the market.Also available with MyLab Intro to BusinessBy combining trusted authors� content with digital tools and a flexible platform MyLab personalizes the learning experience and improves results for each student.�Note:�You are purchasing a standalone productMyLab Intro to Business does not come packaged with this content. Students if interested in purchasing this title with MyLab Intro to Business ask your instructor for the correct package ISBN and Course ID. Instructors contact your Pearson representative for more information.If you would like to purchase both�the physical text and MyLab Intro to Business search for:0134832272 / 9780134832272 Business Essentials Plus MyLab Intro to Business with Pearson eText -- Access Card Package 12/ePackage consists of:9780134728391 / 9780134728391 Business Essentials0134729102 / 9780134729107 MyLab Intro to Business with Pearson eText -- Access Card -- for Business EssentialsRead more
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