For undergraduate and graduate courses in strategic management.This ISBN is for the bound textbook which students can rent through their bookstore.�A practical skills-oriented approach to strategic managementIn today�s economy gaining and sustaining a competitive advantage is harder than ever. Strategic Managementcaptures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity helping students develop their own cutting-edge strategy through skill-developing exercises. It offers more coverage than any other textbook on important issues related to business ethics social responsibility global operations and sustainability -- one of the reasons it is adopted at more than 500 colleges and universities worldwide. Thoroughly updated and revised with current research and examples the 17th Edition helps students and managers effectively formulate and implement a strategic plan that can lead to a sustainable competitive advantage for any type of business.�This title is also available digitally as a standalone Pearson eText or via MyLab Management which includes the Pearson eText. These options give students affordable access to learning materials so they come to class ready to succeed. �Read more
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