Retailing Principles a Global Outlook 2nd Edition 9781563677427
Product Edition:2nd Edition
Author: Lynda Gamans Poloian
Book Name: Retailing Principles a Global Outlook
Subject Name: Business

Retailing Principles a Global Outlook 2nd Edition Solutions

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What is retailing today? Who are the players and how do they operate? And what will happen tomorrow? These are just some of the questions addressed by Retailing Principles: Global Multichannel and Managerial Viewpoints 2nd Edition which has been thoroughly updated to reflect current trends and conditions in the global retail market. An essential companion for any student seeking a career in the world of retail the text focuses on the strategies that retailers both large and small are employing to thrive in this challenging economic climate and in a marketplace where globalization multi-channel retailing and issues of sustainability are dominant factors.Read more

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