ESSENTIALS OF STRATEGIC MANAGEMENT Third Edition is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH helping students identify and focus on core concepts in the field in a more succinct streamlined format. Based on real-world practices and current thinking the text's presentation of strategic management features an increased emphasis on the "business model" concept as a way of framing the issues of competitive advantage. Cutting-edge research new strategic management theory and a hands-on approach allow students to explore major topics in management including corporate performance governance strategic leadership technology and business ethics. Its high-quality case program examines small medium and large companies--both domestic and international--so that students gain practice putting chapter concepts into action.Read more
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