Your company sells antifreeze. Sales to consumers take
Question and Solution
Your company sells antifreeze. Sales to consumers take place in a very short period, primarily September through Decem
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Your company sells antifreeze. Sales to consumers take place in a very short period, primarily September through December. You want to tie in a promotion between your product and the product of another company that would bring more visibility to your brand and encourage retailers to provide more shelf space. Recommend a partner for this tie-in promotion and justify the choice.
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